SENIOR ACTIVATION EXECUCTIVE - £32-35K + ATTRACTIVE BENEFITS
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| Job Type | Permanent |
| Area | Greater London, UK |
| Sector | Marketing |
| Salary | £32,000 - £35,000 + EXCELLENT RANGE OF BENEFITS |
| Start Date | |
| Job Ref | 1770 |
| Job Views | 668 |
- Description
- Join a thriving global media network supporting all members of the team, maintaining best practice implementation for optimisation and campaign set up. The candidate will be empowered to put forward and drive projects they feel will increase efficiencies, improve processes and build knowledge within the team and agency.
- The ideal candidate will have prior programmatic buying experience, strong analytical, writing, communication and comprehension skills as well as extensive experience with multiple DSP technologies.
- Most importantly, they must possess a strong inner drive to redesign the digital media landscape, enjoy working with some of the finest minds in the industry, and truly be a part of something unique that will have a lasting impact on how the agency approaches digital media
Knowledge, skills and attitude required:- Work effectively with communication planning & digital buying teams to ensure an integrated approach with other media channels, providing publisher updates
- Understand and effectively communicate the company's value proposition, technology, and processes as related to the growth of current and prospective agency accounts
- Assist digital teams with recommendations for upcoming briefs and planning programmatically.
- Execute and manage programmatic campaigns for agency clients across Display, Video & Mobile.
- Handle daily campaign maintenance including questions regarding status, tracking and targeting of various campaigns
- Oversee trafficking of campaign tags into ad exchange environments
- Work with media partners to ensure accurate platform implementation
- Troubleshoot any delivery issues on all pre-live and In-Flight campaigns, aiding Execs where necessary
- Extensive knowledge and experience of the digital ad tech landscape including DSPs, Ad servers and DMPs
- DSPs – specifically DV360 and The Trade Desk
- Adservers – specifically Campaign Manager
- Extensive knowledge of the media owner landscape.
- Follow and encourage Best Practice for campaign set up
- Conduct Projects and share knowledge amongst team.
QUALIFICATIONS- Degree level education
- Proficiency in Microsoft Office solutions – particularly Excel
- Strong analytical thinking, mathematical skills, and attention to detail
- Excellent communication and writing skills
- Ability to organize and manage detail work